Engagement Ring Prices and Market Prices
When you think about buying an engagement ring, the first thing you might think about is price and market value, such as “How much would my girlfriend like it?” and “How much would other people pay for it?”
We'll detail general retail market prices for engagement rings as well as popular price ranges.
- Point 1. Check the "Most Popular Purchase Price Range" and "Average Purchase Price"
Most popular purchase price range・Average purchase price range for engagement ringsSecond point: Compare "quality"
・If your average budget for buying an engagement ring is 30,000 yuan
- Compare quality according to budget
In the case of 20,000 yuan
35,000 yuan
In the case of RMB 50,000, focus 3.; What is the most popular price for each age group?
Fourth point: Cherish the feeling of giving
1. Check the “Most Popular Purchase Price Range” and “Average Purchase Price”
There are two indicators to understand the popular engagement ring prices: " Most popular purchase price range " and " Average purchase price (market price)"
People often only focus on the "Average Purchase Price (Market Price)", but the results of the two are slightly different, so we recommend checking both carefully to understand the correct trend.
Most popular price range
Most popular engagement ring price ranges on BRILLIANCE+
250,000 to 300,000 yen (Brilliance Plus survey, conducted from March to June 2022)
The most common purchase price range for Brilliance Plus is below 250,000 to 300,000 yen.
Secondly, there is little difference in the ratio between 150,000 to 200,000 yen and 200,000 to 250,000 yen, and in fact most people will choose the 150,000 to 300,000 yen range.
The most popular price ranges for buying engagement rings
30,000 to 40,000 yuan
Average Purchase Price of an Engagement Ring
Average price of an engagement ring purchased through BRILLIANCE+
27300 Yuan
Average Price of a Typical Engagement Ring
30,000 yuan
2. Compare “Quality”
By significantly reducing distribution costs for online sales, we are able to offer higher quality diamonds at the same price.
| Diamond Quality | ||
|---|---|---|
| 0.40 carat | carat | 0.25 carat |
| 3EX H&C | cut | 3EX H&C |
| Angstrom | color | grid |
| VS2 | clear | VS2 |
Compare Quality by Budget
200,000 yen
3. What are the most popular “prices” by age group?
-
20s
First PlaceAbout 20,000 yuanSecond PlaceAbout 15,000 yuanThird PlaceAbout 25,000 yuan -
30s
First PlaceAbout 20,000 yuanSecond PlaceAbout 25,000 yuanThird PlaceAbout 15,000 yuan -
40s
First PlaceAbout 15,000 yuanSecond PlaceAbout 20,000 yuanThird PlaceAbout 25,000 yuan -
1950s
First PlaceAbout 25,000 yuanSecond PlaceAbout 15,000 yuanThird PlaceStarting from 40,000 yuan
Although budgets increase with age, engagement rings in the $20,000 to $25,000 range are popular across all age groups. You can get a high-quality engagement ring for this price.
We also found that people of all ages choose engagement rings at a variety of price points. It seems that couples choose engagement rings based on their personalities and are not too concerned about market prices.
4. Appreciate the feeling of giving
It is said that the average price of an engagement ring is about 30,000 yuan nowadays, but there is absolutely no reason to "buy an engagement ring at this market price." What is important is not the price, but the feelings of the couple who give and receive the ring. Buy a ring that will leave lasting memories within your budget.
But if you still want to get the best ring, even if your budget is below market price, we can help you find engagement rings that are priced at or above market price.